#LinkedIn Rolls Out Option to Pin Comments in Reply Chains.
(see example in image)
🔵 You can now PIN a comment within the LinkedIn post reply section, which could help to HIGHLIGHT THE BEST RESPONSES and spark more engagement with your updates.
🔵 You now have the capacity to pin a comment from the three dots menu, which will then keep that specific response at the top of the reply chain.
NOTE: Currently I can only do it from the LinkedIn mobile app
🔵 This is an excellent way to guide the related conversation or to simply ACKNOWLEDGE USERS who have engaged with your post creatively or thoughtfully.
FINALLY - If you fancy listening to the podcast (in image) here's the link - its a goodie ❤️
Spotify - https://lnkd.in/gsC5pmMA
Apple - https://lnkd.in/d89YdbWw
#lucybingle #linkedintraining #linkedinstrategy #thoughtleadershipo #contentmarketing #keeptheconversationgoing #engagement
QUICK TIPS: Your people are your secret weapon on LinkedIn
If you haven’t met Jenny, you should.😊
Her rhythmic and consistent approach to #LinkedIn helps win new business and attracts top talent.
REMEMBER: Your people are your secret weapon on LinkedIn. #brandadvocates 💥
Never want to miss my weekly top tip?
Ring the 🔔 on the top right of my profile page and you’ll get notified every time I share my #LinkedIn tips and tricks 👏🏼👏🏼
#linkedinstrategy #linkedintraining #lucybingle #employeeadvocacy #brandstrategy #marketing
QUICK TIPS: LinkedIn Marketing Tools you can leverage to help your brand cut through and be noticed
Don’t know about you but my #instagram feed has gone weird 🤔 and makes no sense.
My #facebook (#meta) feed is dead-boring and is overloaded with Ads.
I’m guessing this is the same for everyone and probably explains why #LinkedIn is going nuts with activity. 🤯💥
So what are some of the new LinkedIn marketing tools you can leverage to help your #brand cut through and be noticed?
Here’s a laundry list of ideas - which tools are you using?
🎯 Publish your newsletter and/or articles on your company page
🎯 Send “Follow” invitations to increase company page followers
🎯 Create events using the “event tab”
🎯 Highlight featured posts on your personal profile page
🎯 Use the LinkedIn video meetings
🎯 Send a “voice message” via LinkedIn
🎯 Ring the “bell” on a key contacts profile page to receive all notifications - and then engage expertly with their posts
🎯 Use the Link Sticker to drive viewers to blogs / events / landing pages
PIC: I was lucky enough to run a “How to build your personal brand on LinkedIn” session for AgriFutures Australia today in Canberra - so wonderful to spend time with Rural Women Finalists and Alumni 😍
#lucybingle #linkedinstrategy #linkedintraining #linkedinmarketing #personalbranding #contentstrategy #linkedin
QUICK TIPS: How to determine if LinkedIn is a right channel for you
Here is the QUICKEST way to determine if #LinkedIn is a good sales and marketing channel for your business.
I want you to to think 🤔 about WHO the key decision makers are that you need to talk to?
1. ✍️ List those people’s “job title”
eg. Asset Manager, CTO, Construction Manager, People & Culture Manager, CFO, Warehouse Manager etc…. You get my drift 😊
2. ✍️ List the industries that these people work in
eg. Retail, property, financial services, consumer goods
3. ✍️ List the location of these people
eg. Sydney, Hong Kong, Malaysia, Perth
Go to the LinkedIn “search bar” and using the #boolean search method (using “ “ AND, NOT, OR) input your “ideal” customer based on your above list
eg. “Asset Manager AND real estate AND Singapore” OR “General Manager AND Retail AND Sydney”
HIT “see all results”
What does your result list look 👀 like?
If it’s a healthy list, your question is answered.
✔️ Yep it’s time to start using LinkedIn as a business critical sales and marketing channel.
How?
Well that’s when you come and talk 📞 to me 😉
#lucybingle #toptiptuesday #linkedintraining #linkedinstrategy #salescoaching #salesandmarketing #leadgeneration #socialselling
QUICK TIP: 7 things you NEED to do today
The following will take you approximately 7 minutes to do and might just WIN you a new opportunity. 😎
Here’s the thing, there is NO point hanging out here if you haven’t spruced up you #LinkedIn profile page and made yourselves more “findable”.
7 things to do TODAY:
1. Put yourself into “creator mode” - gives you more opportunity to bring your LinkedIn profile page to life.
2. Add relevant keywords in your Headline - makes you more “findable”
3. Add your website OR a “call to action” under Contact info (look at mine in image below ⬇️)
4. Complete your “About Me” section - Obvious huh? 🤔 but most people do a rubbish job here. This is a real opportunity to engage the reader and motivate them to get in touch!!
5. Add your contact details (Again!, feels like a lot but it’s worth it) to the “About Me” section
6. Add at least 2-3 items in “Featured”section - MIX IT UP - articles, videos, high performing posts, marketing collateral, PR
This is a great opportunity to bring your page to life - adds some colour 🌈 and interest 🎯 and demonstrates your an expert.
7. FINALLY - check your “privacy settings” and make sure you’re are fully visible - No point making your page shine ✨ and then being unfindable !!!
Okay doky, there’s your 7 minutes of work to do TODAY
Get cracking!!
Never want to miss my weekly top tip?
Ring the 🔔 on the top right of my profile page and you’ll get notified every time I share my #LinkedIn tips and tricks 👏🏼👏🏼
#lucybingle #linkedintraining #linkedinmarketing #leadgeneration #personalbranding #brandstrategy
